The aim of the lowriders is to cruise as slowly as possible, “Low and Slow” being their motto. By redesigning these cars in ways that go against their intended purposes and in painting their cars so that they reflect and hold meanings from Mexican-American culture, lowriders create cultural and political statements that go against the more prevalent Anglo culture. Junichi Shimordaira continues to import and sell these cars through his business, Paradise Road. The spread of lowrider culture and the fame of Paradise Road even raised the attention of Ed Roth, who is famous for creating custom cars such as hot rods and a prominent figure in Kustom Kulture.

The term is used to describe a class of vehicle, not simply the height from ground to chassis. At first, lowriders were only seen in places such as Los Angeles, especially in the 1970s on Whittier Boulevard when lowriding came to its peak. Whittier was a wide commercial street that cut through the barrio of the city in Los Angeles, California. Lowriders were featured in the 1979 film Boulevard Nights, which some blamed for associating lowrider culture with street gangs. The preceding year, 1958 saw the emergence of the Chevrolet Impala, which featured an X-shaped frame that was perfectly suited for lowering and modification with hydraulics. On this car, the standard perimeter-type frame was abandoned, replaced by a unit with rails laid out in the form of an elongated “X.” Chevrolet claimed that the new frame offered increased torsional rigidity and allowed for a lower placement of the passenger compartment.

low riders of the west

Since the introduction of lowriders in Japan and the rise of lowriders in Japan in 2001, it is estimated that there are still 200 car clubs that are related to the lowrider scene that are still active to this day. Between 1960 and 1975, customizers adapted and refined GM X-frames, hydraulics, and airbrushing techniques to create the modern lowrider style. Today, the lowriding scene is diverse with many different participating cultures, vehicle makes, and visual styles.

In 1959, a customizer named Ron Aguirre developed a way of bypassing the law with the use of hydraulic Pesco pumps and valves that allowed him to change ride height at the flick of a switch.

This was a transitional step between traditional perimeter frame construction and the later fully unitized body/chassis, the body structure was strengthened in the rocker panels and firewall. This frame was not as effective in protecting the interior structure in a side impact crash, as a traditional perimeter frame. Lowrider car culture began in Los Angeles, California, in the mid-to-late 1940s and during the post-war prosperity of the 1950s. Initially, some Mexican-American youths lowered blocks, cut spring coils, z’ed the frames and dropped spindles.